Personal Discount
HomeShopifyWooCommerce and Magento
  • What is Personal Discount?
  • Personal Discount for Shopify
    • How does Personal Discount work?
    • Frequently Asked Questions
    • Configure discount
    • Integrate Personal Discount with your Email Service Provider
      • Shopify notifications
        • How to send an order confirmation email with a discount code in Shopify?
        • How to include a discount code in Shopify abandoned cart notification
        • How to send a unique discount code to customers who create an account?
        • How to send a discount code only if a specific product has been purchased?
      • Shopify Email
      • Mailchimp
        • How to set up an automated welcome email in Mailchimp
        • How to set up an abandoned cart email in Mailchimp?
        • Send unique coupons from Mailchimp to customers who bought a specific product
        • How to display a discount code as an image in a Mailchimp message
        • Create a link to apply discount automatically
        • Connect to Mailchimp
        • How to create a birthday campaign with a discount code using Mailchimp
      • AWeber
        • Reward new subscribers with a discount code using AWeber
      • ActiveCampaign
        • How to add a unique discount code to welcome emails in ActiveCampaign
        • How to create a recover abandoned carts campaign with a unique discount code via ActiveCampaign?
        • How to encourage customers to buy more from your shop with Personal Discount and ActiveCampaign?
      • Campaigner
        • How to integrate Personal Discount and Campaigner to send welcome emails with a discount code
      • Campaign Monitor
        • How to send automated welcome emails with discount codes using Campaign Monitor
      • ConvertKit
        • How to create a welcome campaign with ConvertKit
        • How to create a follow up on purchases automation with ConvertKit
      • iContact
        • Increase your newsletter audience using the iContact welcome campaign with a discount code
      • Klaviyo
        • Send a discount code for new subscribers using Klaviyo
        • Create an abandoned cart recovery campaign with Klaviyo
        • How to create a post-purchase campaign to increase customers' loyalty using Klaviyo
        • How to create a Happy Birthday campaign using Klaviyo
      • MailerLite
        • How to welcome new subscribers with a discount code using MailerLite
        • How to create a recover abandoned carts campaign with MailerLite
        • How to create Follow up on purchases campaign with MailerLite
      • Omnisend
        • How to create welcome new subscribers automation with Omnisend
        • Recover abandoned carts using Omnisend with Personal Discount
        • How to create Follow up on purchases campaign using Omnisend
      • Ontraport
        • How to send welcome emails with discount codes for new subscribers via Ontraport?
      • OrderlyEmails
      • SendGrid
        • How to send welcome discount with SendGrid?
      • Sendinblue
      • Vitals
        • How to create a pop-up and include a discount code in welcome emails with the Vitals app
    • Use cases
      • Offer a free product to your newsletter subscribers
      • How to create a link to the checkout with a discount code applied in the Shopify store?
    • Troubleshooting
      • Why my Shopify discount code doesn't work?
      • My Shopify customer's discount code was applied, but it shouldn't
      • Customer eligibility is not respected
      • Some of my subscribers in Klaviyo don't have a discount code generated in Personal Discount
      • Mailchimp is not sending emails with discount codes
      • Discount codes are not appearing in the emails sent by Mailchimp
      • I have received << Test discount code >> instead of real discount code in the Mailchimp test message
      • Contact us
  • WooCommerce and Magento
    • Add a Mailchimp pop-up to your WooCommerce store
    • Apply a coupon code via URL in WooCommerce
    • Create a Cart Price Rule in Magento 2.x
    • Create an Access Token in Magento 2.x
    • Send unique coupons to new email subscribers using Mailchimp
    • Send unique coupons for your subscribers birthday
    • Frequently Asked Questions
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  1. Personal Discount for Shopify
  2. Integrate Personal Discount with your Email Service Provider
  3. Mailchimp

Send unique coupons from Mailchimp to customers who bought a specific product

Establishing a long-term relationship with your customers it’s a must in today’s world. Once the transaction is being made it’s your turn to build the relation.

PreviousHow to set up an abandoned cart email in Mailchimp?NextHow to display a discount code as an image in a Mailchimp message

Last updated 1 year ago

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One of the most common (and one of the most successful!) ways to do so is awarding your customer base with a discount for future shopping. It can help your business with a cross-selling as well - offering a special offer for products related to what’s been bought already.

Learn how to generate unique discounts for a customer who just made a purchase of a specific item from your shop with us!

How does it work?

  1. Personal Discount generates a discount code after every purchase of a specific product.

  2. Mailchimp sends a follow-up message with a discount code - only to customers who had purchased a specific (chosen) product from a store

How to do it?

Configuring Personal Discount

For starters, you will need to configure Personal Discount to generate coupons for New Order.

  1. Start from visiting your Dashboard and clicking on the Add automation button;

  2. Connect to your Mailchimp account;

  3. Select New Order as a trigger to generate discounts;

  4. Now, you can set up the discount settings according to your needs.

Configuring Mailchimp

The next step is creating a Mailchimp campaign - to do so, you will need to visit your Mailchimp dashboard, open the Automations section and hit Build from scratch. Enter your automation name and click on Start building.

Now Choose A Starting point. We want a customer to enter the automation when they Buys a specific product. Then select this product from the list.

The flow trigger is set up, so now Add a journey point. Select the Send email action from the available options and choose a method how to prepare a message template.

While fine-tuning the email template, insert Shopify Discount Code merge tag into one of the merge text elements. It can be modified in the same way as other text. Save & Close the text element and if your template is ready, hit Save and Return to Journey.

When the automation is ready, it's high time to activate it. You can also decide if contacts should repeat Journey by checking a proper box. Hit Continue and Turn On. Then the Journey will appear on the automations list with the status Active.

From now on, your customers will receive a follow-up message with a discount code when they buy a specific product.

First of all, to enable e-commerce campaigns on MailChimp, you will need to install app.

Mailchimp: Email Marketing
Personal Discount settings in automation for customers who bought a specific product
Add new Mailchimp Customer Journey
Set a starting point for Mailchimp automation
Configure a journey point in Mailchimp automation
Insert the discount code merge tag into Mailchimp email template
Activate Mailchimp automation
Example message with a discount code for the purchase of a specific product
Personal Discount settings in automation for customers who bought a specific product
How to add new Mailchimp Customer Journey animated
How to set a starting point for Mailchimp automation animated
Configure a journey point in Mailchimp automation animated
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Example message with a discount code for the purchase of a specific product annotated