Personal Discount
HomeShopifyWooCommerce and Magento
  • What is Personal Discount?
  • Personal Discount for Shopify
    • How does Personal Discount work?
    • Frequently Asked Questions
    • Configure discount
    • Integrate Personal Discount with your Email Service Provider
      • Shopify notifications
        • How to send an order confirmation email with a discount code in Shopify?
        • How to include a discount code in Shopify abandoned cart notification
        • How to send a unique discount code to customers who create an account?
        • How to send a discount code only if a specific product has been purchased?
      • Shopify Email
      • Mailchimp
        • How to set up an automated welcome email in Mailchimp
        • How to set up an abandoned cart email in Mailchimp?
        • Send unique coupons from Mailchimp to customers who bought a specific product
        • How to display a discount code as an image in a Mailchimp message
        • Create a link to apply discount automatically
        • Connect to Mailchimp
        • How to create a birthday campaign with a discount code using Mailchimp
      • AWeber
        • Reward new subscribers with a discount code using AWeber
      • ActiveCampaign
        • How to add a unique discount code to welcome emails in ActiveCampaign
        • How to create a recover abandoned carts campaign with a unique discount code via ActiveCampaign?
        • How to encourage customers to buy more from your shop with Personal Discount and ActiveCampaign?
      • Campaigner
        • How to integrate Personal Discount and Campaigner to send welcome emails with a discount code
      • Campaign Monitor
        • How to send automated welcome emails with discount codes using Campaign Monitor
      • ConvertKit
        • How to create a welcome campaign with ConvertKit
        • How to create a follow up on purchases automation with ConvertKit
      • iContact
        • Increase your newsletter audience using the iContact welcome campaign with a discount code
      • Klaviyo
        • Send a discount code for new subscribers using Klaviyo
        • Create an abandoned cart recovery campaign with Klaviyo
        • How to create a post-purchase campaign to increase customers' loyalty using Klaviyo
        • How to create a Happy Birthday campaign using Klaviyo
      • MailerLite
        • How to welcome new subscribers with a discount code using MailerLite
        • How to create a recover abandoned carts campaign with MailerLite
        • How to create Follow up on purchases campaign with MailerLite
      • Omnisend
        • How to create welcome new subscribers automation with Omnisend
        • Recover abandoned carts using Omnisend with Personal Discount
        • How to create Follow up on purchases campaign using Omnisend
      • Ontraport
        • How to send welcome emails with discount codes for new subscribers via Ontraport?
      • OrderlyEmails
      • SendGrid
        • How to send welcome discount with SendGrid?
      • Sendinblue
      • Vitals
        • How to create a pop-up and include a discount code in welcome emails with the Vitals app
    • Use cases
      • Offer a free product to your newsletter subscribers
      • How to create a link to the checkout with a discount code applied in the Shopify store?
    • Troubleshooting
      • Why my Shopify discount code doesn't work?
      • My Shopify customer's discount code was applied, but it shouldn't
      • Customer eligibility is not respected
      • Some of my subscribers in Klaviyo don't have a discount code generated in Personal Discount
      • Mailchimp is not sending emails with discount codes
      • Discount codes are not appearing in the emails sent by Mailchimp
      • I have received << Test discount code >> instead of real discount code in the Mailchimp test message
      • Contact us
  • WooCommerce and Magento
    • Add a Mailchimp pop-up to your WooCommerce store
    • Apply a coupon code via URL in WooCommerce
    • Create a Cart Price Rule in Magento 2.x
    • Create an Access Token in Magento 2.x
    • Send unique coupons to new email subscribers using Mailchimp
    • Send unique coupons for your subscribers birthday
    • Frequently Asked Questions
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  1. Personal Discount for Shopify
  2. Integrate Personal Discount with your Email Service Provider
  3. Mailchimp

How to set up an abandoned cart email in Mailchimp?

PreviousHow to set up an automated welcome email in MailchimpNextSend unique coupons from Mailchimp to customers who bought a specific product

Last updated 1 year ago

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Integrate your Shopify store with Mailchimp

To set up an automated cart recovery email, you need an app that can synchronize abandoned carts with Mailchimp, such as . Install it in your store and connect with your Mailchimp account.

While configuring the Mailchimp app, ensure that the list chosen in Linked Audience section matches the list selected in Personal Discount. Then hit Sync now.

Personal Discount Settings

Navigate to Personal Discount. Click on Add automation and connect the app with your Mailchimp account.

In the next step, provide the automation name, select the audience (the same as in the Mailchimp app). Then pick the Abandoned Cart trigger and specify a time period after which a cart should be considered as abandoned.

Personal Discount adds a customer who abandoned a cart to the selected list in MailChimp. The app also creates a unique discount code and assigns it to the member's profile as a merge tag DSCNT_CODE.

Mailchimp automation

Switch over to Mailchimp to create a Journey for customers that abandoned their cart. Click on Automations on the left sidebar → Build from scratch and type a name of your automation.

Now set the starting point. Select Abandons cart as the starting point from the available options. Then choose the Store name from which customers will take part in this campaign. You can also indicate if the Customer Cart should contain any or a specific product and Abandoned Cart Wait Time. The Wait for value cannot be shorter than the one specified in Personal Discount.

Select the action that will be taken when a customer enters the journey. In our case the action is Send email. You can choose how you want to design it.

When preparing the email template, insert Shopify Discount Code merge tag into one of the merge text elements. It can be modified in the same way as other text. Save & Close the text element and if your template is ready, hit Save and Return to Journey.

When the automation is ready, it's high time to activate it. Hit Continue and Turn On. Then the Journey will appear on the automations list with the status Active.

From now on, your customers will receive a message with a discount code one hour after abandoning their cart.

Now you can set up details of your automation such as a discount value, usage limit, or expiration date. Learn more from .

this article on how to configure your discount
Mailchimp: Email Marketing
Synchronize your Shopify store with the Mailchimp account
Create Personal Discount automation for Mailchimp
Personal Discount settings for Abandoned Cart automation with Mailchimp
Create new automation in Mailchimp
Set the starting point for the Recover Abandoned Cart automation in Mailchimp
Add sending email as a journey point in Mailchimp
Insert Shopify Discount Code merge tag into Mailchimp email template
Mailchimp: activate automation
A message with a Personal Discount code from Mailchimp
How to synchronize your Shopify store with the Mailchimp account animated
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Personal Discount settings for Abandoned Cart automation with Mailchimp animated
How to create new automation in Mailchimp animated
Set the starting point for the Recover Abandoned Cart automation in Mailchimp animated annotated
Add sending email as journey point in Mailchimp
Insert Shopify Discount Code merge tag into Mailchimp email template animated
Mailchimp: activate automation animated annotated
A message with a Personal Discount code from Mailchimp annotated