For the complete documentation index, see llms.txt. This page is also available as Markdown.

How to create a recover abandoned carts campaign with a unique discount code via ActiveCampaign?

If you wonder how to encourage your Shopify customers to buy sth despite they abandoned their carts – here you will find the answer. You need just two tools for that.

Discounteo is a highly rated Shopify app for creating discount codes. You can integrate it with a lot of email marketing services such as ActiveCampaign.

Here is the complete guide on how to integrate them. If you need to create a different campaign type, check our article on How to create a welcome new subscribers campaign in Discounteo with ActiveCampaign.

Open the Discounteo app in your Shopify dashboard. Then click Add automation button. Select ActiveCampaign from the Email Service Providers list. Then pick the desired Campaign Type: Recover abandoned carts.

How to create a recover abandoned cart automation with ActiveCampaign
Add a recover abandoned cart automation in ActiveCampaign

In the next step fill out the form with automation details. If you need more information about that, here is a useful article on how to configure discount in the Discounteo app.

Save your automation and copy the code snippet to the clipboard.

Copy the Discounteo code snippet
Copy the Discounteo code snippet

Now switch over to the ActiveCampaign dashboard. Go to Campaigns > Create your campaign.

How to create a new ActiveCampaign automation
Create a new ActiveCampaign automation

Name your campaign and select the proper type – Automated in our case.

Select a campaign type in ActiveCampaign
Select a campaign type in ActiveCampaign

Now Select a Trigger.

Select a trigger for your ActiveCampaign automation
Select a trigger for your ActiveCampaign automation

Set options for your automation.

Set action options for your ActiveCampaign automation
Set action options for your ActiveCampaign automation

Now you will be asked which action to take. We would like to send an email.

Select an action for your ActiveCampaign automation
Select an action for your ActiveCampaign automation

In the next step create an email template if you haven't already.

Design your ActiveCampaign email template
Design your ActiveCampaign message template

Insert an HTML Block.

Insert an HTML block into your ActiveCampaign automation
Insert an HTML block into your ActiveCampaign automation

Now paste the Discounteo code snippet which you've copied to the clipboard.

Paste the Discounteo code snippet into an ActiveCampaign email template
Paste the Discounteo code snippet into your ActiveCampaign email

After preparing an email template save all changes. Check campaign summary settings. Then click Save and exit.

ActiveCampaign automation summary
ActiveCampaign automation summary

Now we are coming back to our automation. Select your email to send.

ActiveCampaign: select email to send
ActiveCampaign: Select an email to send

Take a look at your automation graph. If everything is OK, you can activate it.

Activate ActiveCampaign automation
Activate your ActiveCampaign automation

Last updated